Intimate Frida Kahlo Self-Portrait Sells for $34.9 Million, Smashing Auction Records

The stunning work became the most expensive Latin American artwork ever sold, breaking a benchmark set by the Mexican painter’s husband, Diego Rivera

A self portrait of Kahlo from the neck up, with a dark cloud of hair, a deep red shirt and lips and three tiny pearl tears; a small portrait of Diego with three eyes rests on her browbone
Frida Kahlo's Diego y yo (1949) sold at auction for $34.9 million on Tuesday night.  Photo by Alexi Rosenfeld / Getty Images

Frida Kahlo’s 1949 self-portrait Diego y yo, or Diego and I, broke records yesterday, becoming the most expensive work by a Latin American artist ever sold at auction. The painting carried an estimate of $30 to $50 million and went under the hammer for $34.9 million.

As James Tarmy reports for Bloomberg, the Tuesday evening sale was guaranteed by a third party, meaning a buyer was already lined up to purchase Kahlo’s work at its minimum estimated value. The self-portrait was therefore expected to easily surpass a benchmark previously set by Kahlo’s husband, Diego Rivera. His 1931 painting The Rivals sold at Christie’s for $9.8 million in 2018 ($10.7 million today).

A Sotheby’s spokesperson identified the buyer as Eduardo F. Costantini, founder of the Museum of Latin American Art of Buenos Aires (MALBA) in Argentina. The collector tells Zachary Small of the New York Times that he plans to display the work at MALBA next year.

“I had looked at the painting so many times in books, then all [of a] sudden it came up for auction,” Costantini says. “I had started dreaming about buying the piece.”

Kahlo holds a bouquet of flowers, wearing a flower crown and red-and-white dress, sitting outside underneath a white parasol in front of her bright blue house
Florence Arquin, Portrait of Frida Kahlo on the patio of the Blue House, 1950s Florence Arquin papers, 1923-1985. Archives of American Art, Smithsonian Institution

Born in Coyoacán, a southern suburb of Mexico City, in 1907, Kahlo launched her painting career at the age of 18, when a traumatic bus accident left her bedridden for several months. Thanks in large part to productive relationships within the flourishing post-Mexican Revolution art community, Kahlo developed a unique Surrealist style that incorporated elements of Renaissance portraiture, Catholic ex-votos, folk art and Indigenous art. Her paintings probed questions of national and ethnic identity, history and communism, bisexuality, and painful events such as her infertility and Rivera’s infidelity. (The couple wed in 1929, divorced in 1939, remarried in 1940 and remained together until Kahlo’s death in 1954.)

Kahlo painted Diego y yo in the spring of 1949, during a difficult time in her life, notes Sotheby’s in work’s lot description. She was living in her beloved Casa Azul (Blue House), but her health had been steadily declining due to lingering complications from the 1925 accident. In the 11.6- by 8.8-inch oil painting, Kahlo renders her somber face encircled by strands of dark hair. A second miniature portrait of a three-eyed Rivera hovers just above the artist’s own eyes, which leak three small tears.

Diego y yo epitomizes the painstakingly detailed rendering, complex iconography and deeply personal narratives that are hallmarks of [Kahlo’s] mature painting,” says Sotheby’s director of Latin American art, Anna Di Stasi, in a statement.

Kahlo dedicated the self-portrait to one of her frequent guests during this period: Florence Arquin, an art historian and educator based in Chicago. Arquin conducted several research trips to Mexico City on behalf of the State Department, becoming a well-known expert in Latin American art, per the Smithsonian’s Archives of American Art.

Writing on the back of the small canvas, Kahlo inscribed her painting to Arquin and her husband Samuel Williams: “For Florence and Sam with Frida’s love. Mexico, June 1949.”

Kahlo and Rivera hugging and squinting in bright sunlight, outdoors
Florence Arquin, Portrait of Frida Kahlo and Diego Rivera in Coyoacán, 1948 Florence Arquin papers, 1923-1985. Archives of American Art, Smithsonian Institution

Arquin grew particularly close to Rivera and Kahlo while living in Mexico City and working on a biography of Rivera in the 1940s and ’50s. She is credited with capturing many intimate photographs of the couple at their various homes in Coyoacán.

A portrait of Arquin painted by Rivera in 1943 is now housed in the Art Institute of Chicago’s collections. Arquin’s personal papers, including unpublished drafts of the Rivera manuscript and letters detailing a June 1949 trip, have been digitized and can be viewed through the Archives of American Art’s online portal.

When she died in 1954 at the age of 47, Kahlo left behind a relatively small body of work. Her oeuvre includes about 200 paintings, drawings and sketches, one-third of which are self-portraits, according to Sotheby’s. The limited supply of Kahlo artworks has led experts to predict that prices for her art will continue to skyrocket.

Sales like the record-breaking Sotheby’s auction track with the cult of celebrity that has emerged around the artist. Dubbed “Fridamania,” the surge in interest began when feminist scholars revived her oeuvre in the 1980s. Kahlo’s Two Nudes in a Forest (1939), her second-most expensive work, sold at Sotheby’s for $8 million in 2016 (around $9 million today). When Diego y yo last went under the hammer in 1990, it sold for $1.4 million ($3 million today), reports Kynala Phillips for NBC News.

The supply of Kahlo creations is further limited by the fact that Mexican law deems works by her and eight prominent 19th- and 20th-century artists “artistic monuments” that cannot be sold within the country, as Cultural Property News noted in 2018.

“Frida is becoming one of the most popular artists in the world,” Gregorio Luke, former director of the Museum of Latin American Art in California, tells the Times.

Also on sale on Tuesday evening were works by some of Kahlo’s contemporaries, including an early 1916 still life by Rivera and a “totem” painting by Afro Cuban painter Wilfredo Lam. Paintings by two European Surrealist artists who moved to Mexico during World War II—Remedios Varo and Leonora Carrington—sold for $2.7 and $1.8 million, respectively. Close friends and artistic collaborators, Varo and Carrington worked in many of the same bohemian artistic circles as Kahlo and Rivera.

“You could call tonight’s result the ultimate revenge [against Rivera],” said Di Stasi in a post-auction statement quoted by ABC News’ Aicha El Hammar Castano. “But in fact, it is the ultimate validation of Kahlo's extraordinary talent and global appeal.”

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