Fly Etihad, With Nicole Kidman

A virtual reality experience that showcases how the upper class flies.

In a five-minute stroll through the priciest sections of the world’s largest passenger aircraft—an Airbus A380 operated by Etihad Airways—actress Nicole Kidman discusses a scene with her director, then meets her butler, inflight chef, and nanny, before curling up for a nap in a three-room suite named The Residence. If the best seat you can afford is in Economy, you can still tag along for the immersive 360-degree trip and follow the A380’s progress from New York to Abu Dhabi, using a virtual reality (VR) headset.

The five-minute VR film Reimagine, released last spring, took six months to produce and was shot in Abu Dhabi, the capital of the United Arab Emirates. During one three-day shoot, vast blocks of seats, overhead bins, and bulkheads were removed and hundreds of lights installed to allow a continuous camera shot through the A380’s two decks. The result is a sweeping tour without any stitching.

Etihad Airways first released the film exclusively for users of the Samsung Gear VR, Oculus Rift, and Google Cardboard headsets, which require an app to view, but then added a non-VR version with full stereoscopic sound on YouTube.

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