Skip to main content

Subscribe to Smithsonian magazine and get a FREE tote.

David Levine

David Levine, a freelance writer, is the author of, most recently, The Hudson Valley: The First 250 Million Years.

A 1951 ad. The FDA informed Kraft in 2002 it could no longer market Velveeta as a cheese. 

The Gooey Goodness of Velveeta Was a Smash Hit From Its Very Cheesy Start

How Emil Frey whipped up a smooth dairy sensation after two years of tinkering

To celebrate the guitar’s 70th birthday, Fender has released a Limited Edition 1954 Hardtail Deluxe Closet Classic, complete with gold hardware, for more opulent collectors. 

The Stratocaster Became Rock Music’s Most Iconic Guitar 70 Years Ago

The plucky design behind the legendary instrument that forever changed the look of rock ‘n’ roll