Current Issue
May 2014 magazine cover

Save 81% off the newsstand price!

Keeping you current

What Happens to the Internet When Google Goes Down?

For five minutes on Friday, went down. While it was down the internet saw a 40% drop in traffic

Last week, the internet saw just how powerful Google really is. For five minutes on Friday, went down. While it was down the internet saw a 40 percent drop in traffic.

This statistic comes from GoSquared, an analytics company. They watched traffic to their sites plummet in those minutes and captured the drop for us all to see. While GoSquared probably doesn’t represent the entire internet (it’s possible that their sites relied on Google more than most), a drop that big is big enough to shake up site managers.

Of course, Twitter panicked as soon as the outage began. And when the service came back, a GoSquared registered a huge spike in traffic as people refreshed their sites. Who knows what might have happened had the outage lasted more than 5 minutes? Because, really, what does an internet without Google look like?

More from

Inside Google’s Top Secret Data Centers
This Is What Being a Google Maps Editor Is Like

About Rose Eveleth
Rose Eveleth

Rose Eveleth is a writer for Smart News and a producer/designer/ science writer/ animator based in Brooklyn. Her work has appeared in the New York Times, Scientific American, Story Collider, TED-Ed and OnEarth.

Read more from this author |

Comment on this Story

comments powered by Disqus