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(Photo illustration by Brian Smale)

How Do You Get Poor Kids to Apply to Great Colleges?

Caroline Hoxby and her team of researchers are revolutionizing the way the best colleges reach out to talented low-income students

Hoxby responds to such fears with her usual mixture of iron will and confidence, softened by a rueful laugh. “Schools have no reason to be afraid. It’s not going to happen overnight; there isn’t going to be a sudden flood. That isn’t the way the world works. It takes time. The information will spread gradually over the next few years. In the meantime, colleges will find a way to do this. They have to,” she concludes. “We have to."

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