https://www.smithsonianmag.com/rss/tag/marketing/RSS feed for MarketingenFri, 01 May 2026 16:00:30 +0000https://www.smithsonianmag.com/innovation/how-the-classic-american-game-of-twister-went-from-risque-to-record-breaking-180988656/Sixty years ago, Johnny Carson and Eva Gabor played Twister on the “Tonight Show,” and the public took it as permission to buy the controversial gameFri, 01 May 2026 16:00:30 +0000https://www.smithsonianmag.com/innovation/how-the-classic-american-game-of-twister-went-from-risque-to-record-breaking-180988656/https://www.smithsonianmag.com/smart-news/pantones-color-of-the-year-for-2026-is-a-blank-canvas-called-cloud-dancer-or-in-other-words-white-180987805/The hue is the first shade of white to receive the title. Officials at the Pantone Color Institute say it's "a symbol of calming influence in a frenetic society rediscovering the value of measured consideration and quiet reflection"Fri, 05 Dec 2025 19:57:25 +0000https://www.smithsonianmag.com/smart-news/pantones-color-of-the-year-for-2026-is-a-blank-canvas-called-cloud-dancer-or-in-other-words-white-180987805/https://www.smithsonianmag.com/smart-news/are-gripping-brilliant-book-blurbs-on-their-way-out-180986042/In a provocative essay, a major publisher announced that its authors will no longer be required to solicit glowing reviews for their book jackets, arguing that blurbs don't reflect a title's true meritThu, 13 Feb 2025 15:20:32 +0000https://www.smithsonianmag.com/smart-news/are-gripping-brilliant-book-blurbs-on-their-way-out-180986042/https://www.smithsonianmag.com/smart-news/a-brief-history-of-the-goodyear-blimp-which-celebrates-its-100th-anniversary-this-year-180985772/The tire company's iconic "lighter-than-air" craft debuted in 1925 and began providing aerial coverage of events across the country in 1955Mon, 06 Jan 2025 21:45:44 +0000https://www.smithsonianmag.com/smart-news/a-brief-history-of-the-goodyear-blimp-which-celebrates-its-100th-anniversary-this-year-180985772/https://www.smithsonianmag.com/smart-news/travelers-can-now-buy-a-can-of-100-percent-authentic-air-from-italys-lake-como-180985423/It's not the first time savvy entrepreneurs have marketed canned air to tourists. Similar products have been sold at vacation destinations for decadesFri, 08 Nov 2024 21:25:29 +0000https://www.smithsonianmag.com/smart-news/travelers-can-now-buy-a-can-of-100-percent-authentic-air-from-italys-lake-como-180985423/https://www.smithsonianmag.com/smart-news/airbnb-musee-dorsay-opening-ceremony-olympics-180984297/Airbnb will allow two travelers to book a one-night stay in the storied Paris museum, where they will watch the ceremony from a balcony overlooking the SeineThu, 09 May 2024 19:23:15 +0000https://www.smithsonianmag.com/smart-news/airbnb-musee-dorsay-opening-ceremony-olympics-180984297/https://www.smithsonianmag.com/history/to-make-tiffany-co-a-household-name-the-luxury-brands-founder-cashed-in-on-the-trans-atlantic-telegraph-craze-180983782/Charles Lewis Tiffany purchased the surplus cable from the 1858 venture, turning it into souvenirs that forever linked his name to the short-lived telecommunications milestoneThu, 15 Feb 2024 12:15:00 +0000https://www.smithsonianmag.com/history/to-make-tiffany-co-a-household-name-the-luxury-brands-founder-cashed-in-on-the-trans-atlantic-telegraph-craze-180983782/https://www.smithsonianmag.com/smart-news/why-were-so-obsessed-with-cuteness-180983722/A London exhibition explores how cute became such a powerful—and sometimes dangerous—cultural forceFri, 02 Feb 2024 20:15:27 +0000https://www.smithsonianmag.com/smart-news/why-were-so-obsessed-with-cuteness-180983722/https://www.smithsonianmag.com/smart-news/tudor-wall-paintings-resurface-at-a-cambridge-college-after-300-years-180983588/Unseen for nearly 300 years, the art resurfaced during restorations at Christ's CollegeWed, 17 Jan 2024 19:14:43 +0000https://www.smithsonianmag.com/smart-news/tudor-wall-paintings-resurface-at-a-cambridge-college-after-300-years-180983588/https://www.smithsonianmag.com/smart-news/the-pumpkin-spice-latte-turns-20-180982796/Since its launch in 2003, the seasonal drink has helped spawn a cultural phenomenonTue, 29 Aug 2023 12:00:00 +0000https://www.smithsonianmag.com/smart-news/the-pumpkin-spice-latte-turns-20-180982796/