Who Needs a Boss When You Have Your Co-Workers?
In a new book, Steven Johnson encourages us to lose top-down hierarchies, typical of companies, and instead organize around peer networks
- By Megan Gambino
- Smithsonian.com, September 25, 2012, Subscribe
(Page 2 of 3)
Believing in the peer network is a political orientation, as far as you see it, right?
Yeah. Here is this emerging political philosophy that doesn’t readily fit the existing categories that we have. The cliché of the left is that it believes in the power of the state and the government to provide platforms and safety nets for society, and the cliché of the right is that it just believes in the marketplace and wants the government to get out of everybody’s way. But if you actually believe in this other thing, the power of the peer network to solve problems, it is hard to figure out which camp you are supposed to belong to. I decided to write this book to attempt to formalize this belief system that I am seeing around me and to give it a name.
What makes a peer network better able to solve our problems than a hierarchy?
Organizations that empower folks further down the chain or try to get rid of the big hierarchal chains and allow decision making to happen on a more local level end up being more adaptive and resilient because there are more minds involved in the problem.
In a peer network, no one is officially in charge. It doesn’t have a command hierarchy. It doesn’t have a boss. So, all the decisions are somehow made collectively. The control of the system is in the hands of everyone who is a part of it. They are modeled, in many cases, on the success of the Internet, the web and Wikipedia, all of which are peer networks in their architecture.
You want to have diverse perspectives in the network. And there has to be some kind of mechanism, when ideas are shared through the network, for the good ideas to be amplified and for the bad ideas to be weeded out.
[The Web site] Kickstarter, for instance, is a great example of a peer network supporting creative arts with “crowdfunding” techniques. One of the key things about Kickstarter is that less than 50 percent of the projects get funded. That is a sign that it is working, because not every project deserves to be funded. There is a selection pressure there of individuals voting for certain things with their financial support. Good ideas rise to the top and get funding, and ideas that aren’t as good don’t survive.
You advocate that we should be building more of these networks. Where? In what areas?
One mechanism is the idea of prize-backed challenges, where a wealthy person or the government creates some kind of prize for solving a problem that for whatever reason the market and the state aren’t solving on their own. There is a long tradition of prizes being a big driver of breakthroughs in science and technology. The Royal Society in the United Kingdom started these prizes, which they call “premiums” that drove a lot of breakthroughs in the age of the Enlightenment. What they do is create market-like incentives for a much more distributed, diverse network of people to apply their talents, minds and ingenuity to solve a problem.
There is a great opportunity to use these kinds of mechanisms in healthcare. In my book, I talk a little bit about creating these big billion dollar prizes for breakthroughs in various forms of prescription drugs. As long as you agree once you have come up with this drug to release it, effectively, open source and allow generics to be produced at much lower cost, we will give you $2 billion for your breakthrough. You end up then taking those ideas and getting them into circulation much more quickly, so that other people can improve them, because there is not a patent on the invention. Those kinds of mechanisms, I think, could be a great force for good in the world.
Is there low-hanging fruit? What is a problem that you think could be solved immediately, if only a peer network were created to address it?
One of the problems we have with the way that elections are funded these days is that a very small number of people are having a disproportionate impact on the system. A tiny percentage of the population is contributing a huge amount of the money to these campaigns. That is a betrayal of democratic values but also peer progressive values, in the sense that you want to have a diverse and decentralized group of people who are funding the system.
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Comments (1)
Good luck getting companies, and in particular, company owners to go along with this idea! GOOD LUCK!
Posted by Odyssey8 on September 26,2012 | 12:56 PM