IT'S FREE TO PARTICIPATE
AND GIRLS OF COLOR
Join hundreds of cultural institutions across the country on Saturday, March 12, 2016 for Museum Day Live! when the Smithsonian Institution celebrates a nationwide campaign to reach women and girls in underserved communities.
Held during Women's History Month, this “special edition” of Smithsonian’s signature “Museum Day Live!” event* will encourage all people, and particularly women and girls of color, to explore their nation’s museums, cultural institutions, zoos, aquariums, parks and libraries—which will offer free admission for the day.
In public remarks at the opening of the Whitney Museum in April 2015, First Lady MICHELLE OBAMA encouraged every cultural institution in the country to do outreach and engagement with our young people, noting “ONE VISIT, ONE PERFORMANCE, ONE TOUCH, AND WHO KNOWS HOW YOU COULD SPARK A CHILD’S IMAGINATION?”
PARTICIPATION PROVIDES YOUR MUSEUM WITH TREMENDOUS EXPOSURE WITHIN:
SPECIAL “WOMEN IN THE ARTS AND SCIENCES” CONTENT areas on Smithsonian.com, which reaches 5 million unique users monthly, and TeenTribune.com, which has 2 million registered students and 250,000 teacher registrations.
PROMOTIONAL OUTREACH through Smithsonian’s Print and Digital Media outlets—which reach 100 million people annually—to encourage participation from girls and young women in underserved communities across the nation, with extensive national and local outreach.
Museums who wish to particicpate can register starting October 19th, 2015.
Public ticket registration begins January 4th, 2016.
* Smithsonian magazine’s 11th annual Museum Day Live! will remain in September 26th, 2015. The 12th annual Museum Day Live! will be on September 24th, 2016.