Smithsonian

When Did Girls Start Wearing Pink?

A Simplicity sewing pattern from 1970, when the unisex look was all the rage. “One of the ways [feminists] thought that girls were kind of lured into subservient roles as women is through clothing,” says Paoletti. “ ‘If we dress our girls more like boys and less like frilly little girls . . . they are going to have more options and feel freer to be active.’ ”

Simplicity Creative Group

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