Chia Pet

For 26 years, marketing whiz Joe Pedott’s green-pelted figures have been holiday-season hits

(Cheryl Carlin)
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Over a cup of excellent coffee, served in a Chia Pet cup, I ask Pedott if he is surprised by the lasting success of his pet pals. Gazing out at the expansive, expensive view, he smiles. "Absolutely."

Owen Edwards is a freelance writer and author of the book Elegant Solutions.

About Owen Edwards
Owen Edwards

Owen Edwards is a freelance writer who previously wrote the "Object at Hand" column in Smithsonian magazine.

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